Five stages.
No theatrics.
Software is shipped, not theorized. Our process is short on ceremony and long on craft. Here's how a project moves from brief to production.
01 — STAGE
Discover.
A sharply scoped problem statement, before code is written. We interview, audit, and write down the thing we are actually building.
- Stakeholder interviews60–90 min
- Constraints & goals docasync
- Risk registerlive
- Scope of worksigned
02 — STAGE
Design.
Architecture, data model and interface — designed before they are coded. The cheapest place to be wrong is on paper.
- Architecture diagramC4-style
- Data modelERD + DDL
- Interface designFigma
- Test plandraft
03 — STAGE
Engineer.
Senior hands. Reviewed code. Tested early. Deployed in slices. Predictable cadence beats heroic crunches every time.
- Vertical slicesweekly
- Code review100%
- Testsunit + e2e
- Demo Fridayasync video
04 — STAGE
Deploy.
CI/CD, observability and a release plan you can read at 3 a.m. Boring deploys are good deploys.
- CI/CD pipelineGitHub Actions
- Infra-as-codeTerraform
- Observabilitylogs · metrics · traces
- Runbookversioned
05 — STAGE
Improve.
Measured iteration after launch. We tighten the loops, kill the dead weight, and let the product compound.
- Analyticsevent-level
- Postmortemsblameless
- Quarterly auditsecurity + perf
- Roadmapcollaborative